Responsibilities
User Growth (User Growth) team is responsible for the growth of ByteDance's products. We help products specify tailor-made growth plans, and use various marketing, product, and data analysis methods to achieve business growth goals. The UG team maintains and optimizes a series of mature product growth solutions such as paid advertising and natural additions, and applies them skillfully to various businesses to promote business growth at the same time, when new growth opportunities are discovered, we also build New solutions to help businesses achieve breakthroughs. Joining the UG team, you can be responsible for the growth of products with hundreds of millions of users, and master the industry's advanced and first-hand growth practices. 1. Responsible for the advertising of the company's game products on international media platforms, ensuring the achievement of new additions, retention and other back-end KPI goals Product delivery strategy 3. Real-time monitoring and analysis of advertising delivery effects, adjusting advertising delivery strategies based on data, optimizing promotion costs, effectively controlling budgets, and maximizing delivery effects 4. Participating in delivery enhancement tools, data platforms and algorithms Capacity building provides strong scale, speed and ROI guarantee capabilities for overall growth 5. Participate in market analysis, monitor market data and dynamics, and propose corresponding countermeasures.
Qualifications
1. Bachelor degree or above, 2-4 years of experience in launching game products on international media platforms 2. Familiar with the Internet industry and advertising , understand the background principles of international media platforms, and have independent experience in operating the above-mentioned multiple platforms and methodological precipitation 3. Those with experience in Japanese market launch optimization, or experience in chess and cards and match-three categories are preferred 4. Have a certain insight into the Internet industry , Sensitive to industry trends and have their own judgment on future changes in the industry 5. Clear logic, sensitive to data, strong ability to judge and withstand pressure, skilled use of PowerBI, Tableau, or SQL software is preferred 6. Have abstraction Thinking ability, innovative spirit, thinking without boundaries, good at experience summary, project review and cross-department resource integration, good communication skills, willing to share.
